Ob for Shu Uemura Collection Part 1

Happy Sunday, you gorgeous people out there! Last Saturday (yesterday), I was invited by Shu Uemura Indonesia to join them in the launching of Ob for Shu Uemura collection at Sogo in Mal Kelapa Gading. The event was fun and definitely intimate. I love this type of event since I get a chance to talk to everyone! I, however, did not swatch the newly released products because I was too busy admiring the illustrators…I’m soooo sorry! I’ll try to swatch the products if I get the chance to go to the nearest Shu Uemura counter!

Let’s get on it! What is this Ob collection all about, you ask?

“On a constant quest for innovation and beauty, Shu Uemura invites you to a magical world for spring 2013. Inspired by Japanese artist ob and the young creators of her generation comes a limited-edition collection that celebrates the rise of a new era in art. in-between reality and a dream beckons you into ob’s creative universe, a world that appears normal at first sight but is filled with fantasy and delight; a world that showcases the emerging vision of a generation of creators who came of age in a radical new digital world. Discover this magical landscape and create a new you – someone you’ve never imagined yourself to be – with a line-up of gorgeous shu uemura products intricately wrapped in the beauty of spring and the sensitivity of a new generation.” (Shu Uemura USA, 2013)

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During the event, I did not see any eyeshadow collection. However, on display, there were UV Under Base Mousse, False Eyelashes, Rouge Unlimited Supreme Shine Ob Collection, and Compact Case (for eyeshadow) Ob Collection.

They also carried in the collection the 4 different cleansing oils with the 4 different princesses illustrated on each bottle.

  • Cherry Blossom Princess – Pore-less smooth skin as fresh petals of cherry blossom. This cleansing oil is catered for those with normal, oily and acne-prone skin type.
  • Moon Princess – Luminous soft skin as hazy moon in spring night. This cleansing oil is for all skin type.
  • Ocean Princess – Bright skin as completely transparent ocean. This cleansing is intended to brightened up your skin.
  • Forest Princess – Vitalized even-toned skin as fresh as the young leaves in early Spring. This cleansing oil is catered towards aging/mature skin.

All the cleansing oils above work as a makeup remover as well. I, personally owned the Fresh Pore Clarifying Gentle Cleansing Oil (the pink bottle), and have been using it since I was in makeup school.

 

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Of course, I’ve to take a picture with Regina, Shu Uemura (and Kiehl’s) Brand Manager for Indonesia. You might’ve seen her in my other Shu Uemura events. Doesn’t she look adorable in her outfit? I love her skirt! I think she’s going for the Cherry Blossom look, and nailed it! Tres chic! I also took pictures with Sesa and Dea who sent out the invitation, and were super duper extra kind and helpful with all my questions…they promised to go for a bubble tea with me, right girls? (hahaha hopefully they’ll read this :P)

I decided to dress up as Forest Princess. Since the inspiration for Forest Princess is green, I went with my navy blue with green polka dots dress is from GAP Canada. I also brought along my Longchamp green bag. I also applied Essie Navigate Her nail polish.

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Shu Uemura Ob Collection

There were 4 illustrators for the event, however, only 2 drew during the live demo. Yes, people, they were sketching and drawing LIVE! You know what’s even more amazing? They were using MAKEUP provided by Shu Uemura to draw the model. Amazing, much?

Below you can see the illustrators were sketching using Shu Uemura Brow Pencil Hard Formula. This is the same brow pencil that I’ve been using to fill in my brows these couple tutorials. So, if you can’t find your pencil, you can use this brow pencil to draw or write..bahahahah :p

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The illustrator in the photo below was using eyeshadow in which she has crushed into loose powder form to fill in the sketch with colors.

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Look at that! I can’t even sketch anything if my life depends on it. But, I mean, come on! Live sketch in front of 30 something people in less than 30 mins. That’s super cool!

Shu Uemura Ob collectionOh, yes, at the same time of the live sketch, Shu Uemura makeup artist also did a live demo on the model. She applied Pink eyeshadow on the lid, brown on the crease. On the lower lid she applied a combination of green (inner third), yellow (middle) and blue (outer third).20

I took a picture with the model…she’s super tall and skinny…-___-lll…I feel like a fat midget beside her…

Anywaays! I also get the chance to take pictures with other bloggers (Endi, Ayu and Gaby)!

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indonesian beauty bloggers

indonesian beauty bloggers

I’ll also post the 2nd part of this event tomorrow to talk more about the illustrators themselves and their works! I’ll include the goodie bag that we received on the event.

I’d like to thank Shu Uemura Indonesia, esp. Regina, Sesa and Dea for inviting me to join the lovely event!